Planning something as simple as event room layouts can hugely impact attendee engagement. Although it is easily skipped over by organizers, it is key to creating memorable events and rewarding networking.
Networking allows people to build an organic community that represents them and can foster their interests. Any possible collaboration that comes from it produces innovation that can drive future ventures forward. Although networking can be done online, nothing beats the personable nature of face-to-face interaction. Not only are they perceived as more credible, but general perceptions of sincerity are also heavily determined by non-verbal cues; with face-to-face meetings generating higher volumes of quality, original ideas.
Encouraging networking is about creating an environment where people feel comfortable enough to make this happen. Traditional events prioritize attendee numbers which can often come at the cost of organic interactions, but non-conventional spacial arrangements offer more variety depending on the type of atmosphere you are trying to achieve.
In case you’re in need of some tips on how to get people mixing and matching at your event, we’ve got 7 below!
